DOWNEY ATTENDS SPECIAL TRAINING, BUILDS EXPERTISE IN LUXURY HOME MARKET
Newport Coast, CA – Amber Downey recently completed a luxury home marketing training course offered in Miami, FL.
The course - which covered such topics as demographics of the affluent, lifestyle segmentation, trends and amenities in today’s luxury home product, and creating unique marketing plans for multimillion dollar properties – was taught by Laurie Moore-Moore, President of the Dallas-based Institute and author of the book, "Rich Buyer, Rich Seller! The Real Estate Agents’ Guide to Marketing Luxury Homes."
"The course is a requirement towards earning the prestigious Certified Luxury Home Marketing Specialist designation which The Institute awards internationally to sales professionals who meet performance standards in the upper-tier residential market," said Moore-Moore. Amber Downey is an example of a sales associate who works to hone the special skills and competencies necessary to provide exceptional service in the fine homes and estates marketplace."
Downey is an award-winning Realtor® whose strong marketing background has been instrumental to her real estate success. Downey specializes in the Newport Coast luxury home market.
"I discovered new and creative tools for promoting luxury homes and estates, ones so unique, other agents simply have not been exposed to," said Downey. "My clients, both buyers and sellers, have already benefited from the marketing enhancements I’ve added to my offering of services."
"The professional Realtor® contacts I made at the event have proven to be invaluable. I now promote each of my local listings to my fellow Certified Luxury Home Marketing Specialists world-wide, allowing me to further extend my network of Luxury Home buyers, ten-fold!"
For current information on the upper tier market, visit www.AmberDowney.com or contact Amber Downey at Serterre Properties at 949-717-7100 or email amber@amberdowney.com.
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